SAMMY DENNIS

née Long

Communications Aficionado

EDUCATION

UNIVERSITY OF COLORADO, BOULDER

MA ENGLISH // 2012-2014

GPA 3.9/4.0

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ILLINOIS STATE UNIVERSITY

BA ENGLISH // 2007-2011

GPA 4.0/4.0, summa cum laude

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SKILLS

Writing - All Kinds

Graphic Design

Research

Social

Gumption

TECHNOLOGY

Website Builders
Digital Marketing Tools

CRM Software 

Adobe Suite

Microsoft Suite

Social Media Platforms

Analytics

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ADDITIONAL

2017 NAHB AEA Best Website Award Recipient

Editor, WBA Badger Builder

Published in The Hemingway Review

Ukulele Novice

WORK EXPERIENCE

WISCONSIN BUILDERS ASSOCIATION // Apr 2015 - Present

Director of Communications

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Primary communications coordinator for a non-profit trade association, including its 501(c)(3) Foundation. At the heart of all marketing endeavors, graphic design projects, web management, & member services.

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Key Achievements:

• Led organization through successful re-branding effort & two website launches from inception to implementation, receiving 2017 NAHB Association Excellence Award for Best Website

• Completed major historical review of association's history for publication & developed archiving best practices

• Oversaw & utilized a modest annual marketing budget, putting my back into it to make dollars stretch further

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SPARTAN TOOL // 2011 - 2015

Marketing Specialist

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Provided digital marketing support for an international company while working in tandem with E-Commerce Director & third-party support.

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Key Achievements:

• Assisted with launch of organization's first consumer-facing e-commerce website, including the development of online part and assembly directories

• Developed & wrote a variety of successful digital content to improve brand reputation, search engine rankings, & overall visibility

• Without a budget, increased presence on social media platforms that became key sources of positive reviews & recommendations 

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UNIVERSITY OF COLORADO, BOULDER // 2013

Teaching Assistant 

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Co-taught Introduction to Literary Theory, leading 60 undergraduate students in weekly lessons & managing all student inquiries.

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Key Achievements: 

• Honed effective rhetorical strategies to tackle notoriously difficult subject matter with student engagement & comprehension positively reflected in scores, feedback, & formal evaluations

• Garnered leadership skills by charting course & individual student objectives while providing necessary support & encouragement 

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Communications professional with a      jack-of-all-trades background, ready to   dive in & make a difference.